Leicester, NY …Stanley
Home Products, a direct selling company offering more than 220 cleaning and
personal care products, entered the e-commerce arena by launching a round of
enhancements to its web site, www.stanleyhomeproducts.com. The site features the
complete line of Stanley products for home care, personal care, and wellness,
and offers information about joining the Stanley organization as a Customer
Representative.
Visitors can browse the on-line catalog and
place an order on-line, request a print catalog or a courtesy call from a
Customer Representative in their area. The new site is also a tremendous tool
for Stanley representatives, enabling them to grow their businesses by providing
training, recruiting, and communications in addition to on-line ordering
capabilities.
According to Read D. McNamara, President of
Fuller Brands, "The beauty of the Internet is that it enables us to
increase awareness of our company and our products without compromising the
hallmark and backbone of the Stanley business – our direct sales force. All
our efforts are driven by one thing – an unwavering desire to help our
Customer Representatives build their own business through enhanced recruiting,
retention, and sales management tools."
Since going live the site has attracted
thousands of unique visitors as people 'rediscover' the company they remember
from their youth. The site is available in both English and Spanish.
In addition to www.stanleyhomeproducts.com, the
new site can be accessed from www.stanleyhome.com or www.shponline.com. Log on
today to see the new "face" of Stanley Home Products!
Celebrating 70 years in business this year, Stanley Home
Products markets a comprehensive line of home care and personal care products
direct to consumers through a nationwide network of independent Customer
Representatives. Products include Quality Plus® home care products
as well as new lines of skincare and "bath and body" items that are
sold via the "party plan", a method developed by founder Frank Stanley
Beveridge. In 1995, CPAC licensed the trademarks and formulas of Stanley Home
Products in the U.S. Stanley Home Products is a member of the Direct Selling
Association (DSA). More information is available at www.shponline.com.
CPAC, Inc. is an international manufacturer and
marketer of industrial and household cleaning products and related accessories,
personal care products, and prepackaged chemical formulations, supplies, and
equipment systems to the imaging industry. The company operates in two business
segments: The Fuller Brands segment includes The Fuller Brush Company, Stanley
Home Products, and Cleaning Technologies Group. CPAC's Imaging segment serves
the global Imaging market and includes three domestic and four international
chemical manufacturing operations. CPAC, Inc. shares trade on the Nasdaq
National Market System under the ticker symbol "CPAK''. More information is
at the Company's web site (www.cpac.com). # # # |
